Cannonball GTM Guest Post

The Five P's Framework: How to Pick Winning AI Use Cases

, and

Oct 23, 2025

The fine folks at Cannonball GTM, Doug Bell and Jordan Crawford, wrote a breakdown of my recent talk at AI Barfed on My Computer (yes, that’s what they actually called their event).

Enjoy!

Cannonball GTM

The Five P's Framework: How to Pick Winning AI Use Cases with Kyle Norton

Kyle Norton has made exactly zero bad AI bets at Owner.com…

15 days ago · 2 likes · 1 comment · Cannonball GTM

A guest post by

Jordan Crawford

I cannonball

A guest post by

Doug Bell

Doug Bell is a SaaS marketing veteran who now serves as a Partner at Chief Outsiders, helping CEOs accelerate growth through AI-enhanced marketing strategies, and is the co-host of the Summit and Signal Podcast and The Cannonball GTM Livestream.

A guest post by

Cannonball GTM

Stay ahead of AI changes with Cannonball's proven framework. While others chase updates, our subscribers turn every AI advancement into marketing precision. Subscribe to adapt effortlessly and launch validated campaigns in 90 minutes.

The Revenue Leadership Podcast

Discussion about this post